I work in a variety of sectors and with companies of different sizes - from large multinationals with big budgets to local businesses and organisations who don’t have quite as much to spend but for whom results-driven communication is equally important. I will design a bespoke website that’s personal to you and fits your individual requirements.
Differentiation is the name of the game. Big ideas that resonate with your market. Big ideas to help build your brand and grow your business.
Your brand communication starts with a concept. A deceptively simple concept that your audience can easily buy into. A concept that brings everything, and everyone, together: your markets, your messages, your website, your advertising, your literature, your videos, your events….your Brand.
LEARN MOREThe creation of an idea for a product or service is the first step within the design process. This normally results in the creation of a concept board - a visual and/or written representation of the idea, usually outlining product attributes and benefits.
In large companies, a brand style guide is often produced to document all the key design elements but, regardless, an approved concept board is a useful reference point for all stages of the design process. Indeed, the consistent application of a logo, strap-line, typeface, colour palette and imagery is vital to ensure consistent brand identity across all your external and internal communications.
Example brand concept board